Zachary Richards

Understand the What’s and How’s of Social Media Marketing – A Layman’s Guide!

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With the dawn of internet and evolution of technology, marketing has changed drastically, social media being its integral part today. Social media refers to the websites or applications which allow people to interact and engage virtually, share content and join in any discussion. The most common social media platforms are Facebook, Twitter, Google+, Pinterest, Instagram …

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5 Mistakes to Avoid When Going for a Social Media Marketing

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“A person, who never made a mistake, had never tried anything new.” These words of Albert Einstein may contain gravitas, but, when it comes to social media marketing, mistakes can inflict permanent damage. With around 2.46 billion individuals in social media, it has become an effective platform for advertisers to make their product or service …

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